电商盈利思维10步曲，老板必学的电商盈利底层逻辑课

E-commerce profit thinking 10 steps, the boss must learn the bottom logic of e-commerce profit course
电商盈利思维10步曲，老板必学的电商盈利底层逻辑课

E-commerce entrepreneurship is not easy, do you
电商创业不易，你是否

Have you encountered these problems?
也遇到这些问题?

Offline resources are rich, how to start online?
线下资源丰富，线上如何起步?

E-commerce platform changes too fast, how to do self-iteration?
电商平台变化太快，如何做自我迭代?

Can't get the flow of money, shop profits do thinner and thinner?
花钱拿不到流量，店铺利润越做越薄？

There are so many e-commerce channels, how to choose the right track?
电商渠道那么多，怎么选择合适赛道?

Wrong thinking = no result!
思维不对=没有结果！

This set of e-commerce profit logic
这套电商盈利底层逻辑

Actual combat
实战

Sum up
总结

logic
逻辑

case
案例

Let the boss take less detours and step on less pits!
让老板少走弯路少踩坑！

Course outline
课程大纲

Ongoing update)
持续更新中）

Total class hours: 21 class hours
课程总课时数：21节课时

Pilot film: Thinking determines cognition, how to make a profitable seller?
先导片：思维决定认知，如何做有盈利型卖家？

【 Logic 】
【逻辑篇】

Business model positioning
商业模式定位

E-commerce profit thinking first step
电商盈利思维第一步

Battlefield layout
战场布局

E-commerce profit thinking second step
电商盈利思维第二步

Understand the market clearly and target profitability
洞悉市场明确盈利目标

E-commerce profit thinking third step
电商盈利思维第三步

Product force competitiveness layout
产品力竞争力布局

E-commerce profit thinking fourth step
电商盈利思维第四步

【 Actual combat 】
【实战篇】

Seek incremental trend markets
寻求增量趋势性市场

E-commerce profit thinking fifth step
电商盈利思维第五步

Set target layout products
设定目标布局产品

E-commerce profit thinking sixth step
电商盈利思维第六步

Break through the point
从点突围

E-commerce profit thinking step 7
电商盈利思维第七步

Profitable track selection
盈利赛道选择

E-commerce profit thinking eighth step
电商盈利思维第八步

Grab accurate customers to create shopping desire
抓取精准客户营造购物欲望

E-commerce profit thinking ninth step
电商盈利思维第九步

【 Summary 】
【总结篇】

Market stage decisions and strategies
市场阶段的决策和策略

E-commerce profit thinking tenth step
电商盈利思维第十步

【 Summary 】
【总结篇】

Market stage decisions and strategies
市场阶段的决策和策略

E-commerce profit thinking tenth step
电商盈利思维第十步

【 Case 】
【案例篇】

Market selection - Seize the trend of incremental keywords market without paying promotion
市场选择-抓住趋势增量关键词市场无付费推广

Market selection - Home fabric industry segment market blank population demand
市场选择-家居布艺行业细分市场空白人群需求

Market selection - Avoid the competitive track and break through with profit thinking
市场选择-避开竞争激烈赛道以盈利思维突破

Market selection - High price with explosive increment among subgroups
市场选择-细分人群中高价格带爆发式增量

Category layout - Based on the main market to do related marketing product increment
品类布局-根据主营市场做相关连动销产品增量

Category planning - Red Sea market women's clothing industry small but beautiful vertical segmentation
品类规划-红海市场女装行业小而美垂直细分

Profit Track - Competitive market from a profit perspective
盈利赛道-竞争激烈市场从利润角度出发

Crowd demand - Accurate customer demand capture to break the brush industry
人群需求-精准客户需求抓取攻破刷单行业

Crowd needs - The same seasonal products are segmented into different crowd needs
人群需求-季节性相同产品切分不同人群需求

Increase profit
提升利润

Crowd demand - Target the demand point of the crowd to quickly burst sales
人群需求-针对人群需求点快速爆发销售额