情感私域变现，高客单价，月销售额1000w+

Emotional problems are an inevitable topic in our life, like the recent hot stars, everyone is discussing emotional problems.
情感问题是我们生活中不可避免的一个话题，像最近有热度的明星大家都在讨论情感出现了问题。

Emotional counseling can be said to be a more profitable and vicious project than black 5 direct sales, saying that it is fierce because its customer order is relatively high, saying that he makes money because of both threshold and profit, the key is that the product itself and the service can keep up with its re-purchase is super powerful.
情感咨询可以说比黑5类直营更赚钱更凶狠的一个项目，说它凶狠是因为它的客单比较高，说他赚钱是因为既有门槛还有利润，关键是产品本身服务跟得上它的复购是超级厉害的。

Charges for these services cannot be standardised.
这些服务收费也是无法标准化的。

At present, our traffic intelligence Bureau has some teams doing emotional private domain, the conversion effect is very OK, tens of millions of sales every month.
目前咱们流量情报局有一些团队在做情感私域，转化效果非常OK，每个月上千万的销售额。

Let's take a look at the emotional private domain daily 100-200 fans realization data:
给大家看下情感私域每天100-200粉丝变现数据：

Today I'm going to talk to you about specific emotional private domain projects.
今天跟大家聊聊具体情感私域项目。

Emotional problems are a big just need, most people have some pain points, mainly focused on emotional recovery, emotional repair, and other psychological counseling issues.
情感问题是一个大刚需，是大部分人都有的痛点，主要集中在情感挽回、情感修复、等心理咨询问题上。

The group of people consulted is probably from young people over 20 years old to older people over 60. This business focuses on "high net worth" people and earns high customer unit price.
咨询的人群大概从20岁以上年轻人，到60以上老年人都有，这门生意主打“高净值”人群，赚得都是高客单价。

First, the way of obtaining traffic
一、流量的获取方式

The approach to acquiring emotional fans actually varies from team to team, but the framework for engaging customers is basically the same.
获取情感粉丝的方法其实因团队而异，但吸引客户的框架基本一致。

All use major platforms to release a large number of emotion-related copywriting content, guide users into the private domain for one-on-one paid consultation, and finally complete the transaction.
都是利用各大平台发布大量的情感相关文案内容，引导用户进入私域进行一对一付费咨询，最后完成交易。

Tiktok, little sweet potato, Zhihu and other platforms have a lot of emotional copywriting, the important thing is to find hot materials or topics.
抖音、小红薯、知乎等平台上有着大量关于情感文案，重要的是找热门的素材或话题。

One of the simplest ways is through a large number of drafts, the release of graphic content, and then by optimizing keywords, do search traffic.
其中最简单的方法就是通过大量的洗稿，发布图文内容，然后通过优化关键词，做搜索流量。

Second, the way of realization
二、变现方式

Do the operation of emotional private domain is particularly profitable, but he has a certain threshold, because the middle may involve some psychological counseling, family emotional counseling, and some qualifications related to the law, if there is no relevant qualification, just rely on your cheating, then you can easily send yourself into.
做情感私域的运营特别赚钱，但是他却有一定的门槛，因为中间可能涉及到一些心理咨询证，家庭情感咨询，以及法律相关的一些资质，如果说没有相关的资质，只是靠你的坑蒙拐骗，那么你很容易把自己送进去。

So at present, most people know that this profit is high, but now they are not particularly blatant to cheat, and those who can survive are basically regular institutions.
所以目前大多数人知道这块利润高，但是现在已经不敢特别明目张胆的去骗了，目前能够存活下来的基本上都已经是正规机构。

What is the process of making money for this project?
那这个项目挣钱的过程是怎样的？

The first is to do it yourself, deep cultivation to do industry leaders.
第一种是自己做，深耕做到行业大佬。

The second is to find someone to cooperate with and integrate resources.
第二种是找人合作分润，资源整合。

If you are a novice who lacks resources and skills, it is best to collaborate with others.
如果你是一个比较缺乏资源和技术的新手，那最好就与别人进行合作。

After acquiring customers, the traffic is resold to a third party for cooperation, which is more common at present, mainly because many people are good at traffic, but not good at conversion, or do not know much about the product side.
在获取客户之后，把流量转卖给第三方进行合作变现，这种方式目前比较多，主要是因为很多人擅长流量，但是不擅长转化，或者说对产品端了解不多。

At present, there are some emotional fans that we have obtained, and we are also providing traffic to some regular emotional private teams, so if you have some emotional fans, you can talk to me, maybe we can produce certain cooperation and do regular projects.
目前有一些我们所获取到的情感粉丝，也在给一些正规的情感私域团队在供流量，所以如果说大家有一些有情感粉丝的都可以找我聊聊，或许我们可以产生一定的合作并且做正规的项目。

In general, the emotional private sphere can be said to be the future development trend, because whether from the perspective of the overall development of society or, even if the needs of everyone around us now, emotional needs and some problems related to emotions will become more people's problems in the future.
总的来讲情感私域可以说是未来的发展趋势，因为不管是从社会整体的发展角度还是说，现在哪怕我们身边每个人的需求来看，情感需求以及情感相关的一些问题障碍，都会成为以后更多人的问题。

However, some of the emotional services around him are relatively still in a very early stage and very imperfect, so its market service demand is huge.
但是他周边的一些情感服务相对来说还处于非常早期，非常的不完善，因此它的市场服务需求是巨大的。

That's all for today's project
今天的项目就分享到这里