Today, share a do not send a video, do not need to open live, only release this color chart on a sound, coupled with men's and women's wear picture rotation, every month window with goods sales of up to 20W, this is the latest out of the men's graphics with goods play.
今天分享一个不用发视频,不需要开直播,只在某音上发布这种色卡图,加上男装、女装的穿搭图片轮播,每个月橱窗带货销量高达20W,这个就是最近新出来的男装图文带货玩法。
First, project introduction
第一个、项目介绍
If you are still staying up late to do live with goods, do a good job of mixing things, no flow, no single, the men's graphic matrix with goods play is necessary to understand, very suitable for novice white into the operation, Tiktok window with goods 0 points can open the window, the work when hanging the relevant commodity links, fans in the lower left corner of the work can directly click to buy.
如果你还在熬夜做直播带货,做好物混剪,没流量、不出单,那男装图文矩阵带货玩法很有必要了解一下,非常适合新手小白入局操作,抖音橱窗带货0分就可以开通橱窗,发作品的时候挂上相关的商品链接,粉丝在作品的左下角就可以直接点击购买。
Second, how to operate
第二个、如何操作
First look at peer cases, and then to disassemble one by one, the whole game is made of color card pictures with models trying on clothes photos, graphic wheel broadcast works play is simple and novel, wear the advanced sense of the coming, want to do men's, women's graphic with goods projects, need to solve two problems, graphic production problems, men's supply chain problems.
先看同行案例,再来一一拆解,整个玩法就是用色卡图片搭配模特试穿衣服的照片做成的,图文轮播作品玩法简单很新颖,穿搭的高级感扑面而来,想做男装、女装图文带货项目,需要解决两个问题,图文的制作问题、男装供应链问题。
1, graphic template production, graphic materials are divided into color card comparison diagram production and model wearing map production, color card diagram production is very simple.
1、图文模板制作,图文素材分为色卡对比图制作和模特的穿搭图制作,色卡图制作非常简单。
With software or PPT software can be produced, if it is not, you can go to a treasure to spend some money to find someone to make this color card with the original file.
用软件或者PPT软件就能制作出来,如果实在不会,可以去某宝花点钱找人制作这种色卡搭配图的原文件。
With the original file, you can freely change the color according to the clothing, unlimited production of pictures, and the model picture materials need to be provided by the men's clothing suppliers, manufacturers generally have models wearing photos, only need to dig out the model materials provided by the supplier, and combine them with the color chart into a picture, and complete the production of materials, and basically three minutes after proficiency, you can finish a graphic material.
有原文件就可以根据服装随意改动颜色,无限制作图片,模特图片素材则需要男装供应商提供,厂家一般都会有模特穿搭照片,只需要把供应商提供的模特素材抠出来,跟色卡图组合成一张图片,就完成素材的制作,熟练之后基本上三分钟就能搞定一个图文素材,
Ideal for matrix operations.
非常适合矩阵操作。
2, how to find men's supply chain, as long as you can find a reliable men's supply chain, materials and supply problems are solved, the simplest is to go to 1688, the first men's wholesalers search a circle, plus friends, ask more, more comparison, you can also spend money to buy a set to see the quality, all aspects of the pass.
2、如何找男装供应链,只要能找到靠谱的男装供应链,素材跟货源问题就都解决了,最简单的就是去1688,先把男装批发商搜索一圈,加上好友,多问,多对比,也可以自己花钱买一套看看质量,各方面过不过关。
Offline to the major wholesale markets to talk to the boss about hair cooperation, more famous like Hangzhou Sijiqing, Guangzhou 13 lines, Zhuzhou Lusong market, personally to a piece of hair, as long as you want to do, whether online or offline, must be able to find sources and materials.
线下就去各大批发市场跟老板谈代发合作,比较有名的像杭州四季青、广州13行、株洲卢松市场,亲自去对接一件代发,只要想做,不管线上还是线下,一定是可以找到货源和素材。
Third, multi-account matrix
第三个、多账号矩阵
This year, Tiktok has a lot of traffic support in the field of graphics, you can deeply farm in the field of graphics, and the customers who have made a deal are best to pull their own private domain traffic pool, as long as the product is reliable, often the re-purchase rate of the circle of friends is also very high, the importance of word traffic need not be said, it is not necessary to do men's wear, such as women's wear, children's wear can use this game to try.
今年抖音对图文领域有很大的流量扶持,可以深耕图文领域,成交过的客户最好拉到自己私域流量池,只要是产品靠谱,往往朋友圈的复购率也非常高,词语流量的重要性不用再说了,不一定要做男装,比如做女装、童装都可以用这个玩法去试。
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