褚盟·内容实战特训营，真人秀导演带你打造探店IP

Chu Alliance · Content real combat training camp, reality show director to take you to create shop IP
褚盟·内容实战特训营，真人秀导演带你打造探店IP

tutorial
导学课

Reality show directors help you become a quality talent
真人秀导演帮你成为优质达人

Chapter 1
第一章

Future wind mouth, content marketing business field
未来大风口，内容营销生意场

1, see the tuyere, 0-1 quickly become a talent
1、看清风口，0-1快速成为达人

2. How to do a good job of Douyin account
2、达人如何做好抖音账号

Chapter II
第二章

How to build a lifestyle IP
如何打造生活方式IP

3, what is the quality of the store account
3、何为优质探店账号

4. How to locate the store account
4、怎么做探店账号定位

5. The top 10 most popular detective shops are set by everyone
5、最受欢迎十大探店达人人设

6. How to use the region to differentiate people
6、如何用地域做好差异化人设

7. How to make differentiated products
7、如何用品类做好差异化人设

8, the advanced version of differentiation shaping
8、进阶版差异化塑造

9. How to make a good account home page
9、如何做一个优质的账号主页

10. 3-step quick numbering method
10、3步快速起号法

11, overtaking necessary skills: take advantage of the opportunity to grow
11、超车必备技能：借势成长

Chapter III
第三章

Excellent selection and quality content
优秀选品和优质内容

12, choose the right road to do the check
12、选对路做对号

13. Selection methods and skills of efficient transformation
13、高效转化的选品方法和技巧

14. How to write the script of the shop with a sense of network
14、自带网感的探店脚本怎么写

15, How to insert the advertisement without trace
15、如何不着痕迹的插入广告

16, out of the camera to learn lens tension
16、出镜不出镜都要学的镜头张力

17. Good lens language improves conversion rate
17、好的镜头语言提升转化率

18. Three steps to improve video quality
18、筒单三步提升视频优质度

Chapter Four
第四章

Learn how to handle traffic is king
学会搞流量才是王道

19, how to learn to read background data
19、如何学会看后台数据

20. How to improve data through multiple disk optimization
20、如何通过复盘优化提升数据

21. How to use hot events
21、如何借助热点事件

22. How to use pods and search to increase video traffic
22、如何利用豆荚和搜索扩大视频流量

Chapter 5
第五章

Live to know the trend
直播了解篇大势所趋

23, the first batch of students in the live air sharing
23、第一批踩中直播风口的学员分享

Chapter Six
第六章

Live preparation of a single sale of goods burst the seven premises
直播准备篇单场卖货爆单的7个前提

24. Four "foundations" of popular broadcast rooms
24、热门直播间的四大“地基”

25, broadcast room of the "three heart law" - people
25、直播间的“三大心法”-人

26, broadcast room of the "three heart method" - goods
26、直播间的“三大心法”-货

27, live broadcast of the "three heart method" a
27、直播间的“三大心法”一场

Chapter 7
第七章

High GMV broadcast room essential speech skills
高GMV直播间的必备话术

28, the rules of the broadcast room
28、直播间的规则

29, high conversion of the art of 6 consecutive moves
29、高转化的话术6连招

Chapter 8
第八章

"TIPS" that let the studio continue to explode
直播复盘篇让直播间持续爆棚的“TIPS"

Understand the data to understand the live broadcast
30、懂数据才算懂直播

31, one minute to understand the data screen
31、一分钟看懂数据大屏

32, leverage platform free flow of three skills
32、撬动平台免费流量的三个技巧