网创指引人· Gain customers and business through new channels of real estate sales, build a new era of real estate agent talent, and help new people in the industry to grow into the industry elite
皮哥·房产销售新渠道获客与业务，打造新时代房产经纪达人，助力行业新人成长为业内精英
Course Content:
课程内容：
I. Business
一、业务
1. The truth behind your performance
1.业绩背后的真相
2. Four cycles of property sales
2.房产销售的4个周期
3. Establish the right sales concept
3.建立正确的销售理念
4. 9 Fundamentals of real estate Sales
4.房产销售9大基本功
5. Trust building for customer follow-up
5.客户跟进之信任的建立
6. Communication skills for customer follow-up
6.客户跟进之沟通的技巧
7. Provide the value of customer trust
7.客户信任之价值的提供
8. Key issues of customer demand mining
8.客户需求挖掘之关键问题
9. Question logic and pain point mining for customer demand mining
9.客户需求挖掘之提问逻辑和痛点挖掘
10. The logic of listing
10.房源介绍的逻辑
11. The formula of housing introduction
11.房源介绍的公式
12. Common customer resistance treatment
12.常见客户抗性处理
13. 20 Ways to Force Yourself to be Single
13.逼单的20种思路
14. Online SP mediation
14.线上SP斡旋
15. Core logic and standard steps and Strategies for negotiation (second-hand house)
15.谈判的核心逻辑和标准步骤及策略（二手房）
16. The process of new house negotiation
16.新房谈判的流程
17. 20 channel methods of housing development and owner maintenance strategies
17.房源开发的20种渠道方法与业主维护策略
18. 15 channel methods and customer maintenance strategies developed by customers
18.客户开发的15种渠道方法与客户维护策略
19. Landlord-mandated negotiation and maintenance strategies
19.房东委托的谈判和维护策略
20. Take a look at the standard process and prevention and preparation
20.带看的标准流程及预防和铺垫
21. Consultant selling
21.浅谈顾问式销售
22. How is an excellent broker's circle of friends IP built?
22.优秀经纪人的朋友圈IP是怎么打造的?
Second, new channels
二、新渠道
01 Shooting video basic logic and user thinking
01拍视频的基本逻辑和用户思维
02 Set up differentiated accounts and video titles
02搭建差异化账号与视频标题
Where to find material how to write oral broadcast copy
03哪里找素材如何写口播文案
04 Probe copy, storyboard script and topic selection tools
04探盘文案，分镜脚本和选题工具
05 Shot Language Hot music and editing
05镜头语言热点音乐和剪辑
06 flow limit problem works self-check and D add release
06限流问题作品自检和D加投放
07 Recommended theme and broadcast room construction
07推荐主题和直播间搭建
08 Live streaming logic, rhythm and method
08直播逻辑，节奏和方法
Three.
三、
125 Common customer questions
125个常见客户问题
Common thoughts and words
常用思路和话术
Suitable for people
适合人群
01 Inexperienced industry newcomer
01没有经验的行业新人
02 "Old people" in the bottleneck industry
02遇到瓶颈的行业“老人”
Sales managers suffering from no way to improve team performance
03苦于没有办法提高团队业绩的销售管理者
A boss who wants to improve the overall performance of the company
04想提高公司整体业绩的老板
Harvest after learning
学完收获
Business and new channels, together to open their own new learning road, the new channel business is not good at?
业务与新渠道，一同开启自己新的学习之路，会了新渠道业务却不擅长?
Business long - term deep cultivation, new channel is confused?
业务长期深耕，新渠道却一头雾水？
Learn, and start now!
学习，就趁现在开始！
As an "old man" who once worked in the real estate brokerage industry, I have summed up a set of practical and practical methodology of sales + new channels to deal with various situations, so that you can really learn something and see something, improve the most critical thinking and ability of brokers, and copy it to every member of the team to realize self-progress and improvement.
作为曾经在房产经纪行业摸爬滚打的“老人”，总结出了一套实用、落地的销售+新渠道应对各种情况的方法论，让你能够真正的学有所获，看有所得，提升经纪人中最关键的思维与能力，并且可以复制给团队的每一个人，实现自我的进步与提升。
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