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不起眼的暴利小生意,卖了10W+!刚需项目赚钱方法!

Hello, everyone, today share a super hidden pain point product - collar anti-dirt stickers
哈喽,大家好,今天分享一款超隐蔽的痛点产品——衣领防脏贴

As shown below:
如下图:

不起眼的暴利小生意,卖了10W+!刚需项目赚钱方法!

One, a hidden pain point needs
一、一个隐蔽的痛点需求

Many people are even learning about the product for the first time because the requirements for the product are so hidden.
很多人甚至是第一次知道这个产品,因为这个产品的需求实在是太隐蔽了。

In other words, this product is a demand for improvement as material life improves.
或者说,这个产品是随着物质生活提高,产生的一个改善性需求。

But it does address an obvious pain point that many people like to wear white cotton clothing, hats, etc.
但是它的确是解决了一个明显的痛点,许多人都喜欢穿棉质的白色服饰、戴帽子等。

不起眼的暴利小生意,卖了10W+!刚需项目赚钱方法!

But a summer, the body is easy to sweat, T-shirt, shirt collar, sleeves are the most frequent place and body contact.
可是一到夏天,身体容易出汗,T恤、衬衫的衣领、衣袖都是和身体接触最频繁的地方。

At the end of the day, it is more difficult to clean, and easy to break down after a long time.
一天下来,就比较难清洗,时间久了还容易坏掉。

Therefore, the collar anti-dirty paste is very effective to dig such a need, and the product design, use itself is also very light and effective.
所以,衣领防脏贴十分有效的挖掘到了这样一个需求,而且产品设计、使用本身也很轻便、有效。

Of course, it can also be used to attach shirt cuffs, sock cuffs, heels.
当然,它还可以用来贴衬衫袖口、袜子袖口、脚后跟。

So: summer is coming, many girls want to wear sandals, high heels, with a hat, to see the heel anti-wear paste, hat anti-dirty paste this product.
所以:夏天快到了,许多女孩子要穿凉鞋、高跟鞋、带帽子,去看看脚后跟防磨贴、帽子防脏贴这种产品吧。

With another wave of new graduates entering the workforce, many of whom need to dress professionally, there will be a new wave of growth in this category.
趁着又一波应届生入职场,许多都需要穿偏向职场的服饰,这类产品会有一波新增长。

Two, how to use short videos to sell products well?
二、如何用短视频把产品卖好?

If you only have one product, or you want to sell only one product in a short period of time, here's a generic marketing template.
如果你只有一款产品,或者你想在短时间内只卖一个产品,告诉你一个通用的营销模板。

The first step is to list all the selling points of your product, such as price, efficiency, quantity, materials, technology, endorsements, honors, etc.
第一步,你先要把自己产品的所有卖点全部都罗列出来,比如价格、功效、数量、材料、科技、背书、荣誉等等。

Generally, these are described in the product details page.
一般来说,这些在产品的详情页都有介绍。

The second step is to list all the pain points and concerns of the user, such as the user's collar is easy to get dirty and cannot be washed off;
第二步,把用户的所有痛点和担忧罗列出来,比如用户的衣领容易脏、洗不掉;

Users are afraid of poor quality, easy coloring and so on.
用户怕产品质量差、容易着色等等。

The third step is to list all the possible use scenarios of the product, such as after wearing a white T-shirt to play ball, after wearing a shirt for a day to work, after washing clothes is always complained by his wife and so on.
第三步,再把产品可能出现的使用场景全部罗列出来,比如穿白色T恤打球的之后,穿了一天衬衫上班以后,洗衣服总是被老婆抱怨以后等等。

The fourth step is to implant each point of the above three situations individually or mixed into their own products, so as to attract users' attention and transformation.
第四步,把以上三种情况的每一个要点进行单独或者混合植入自己的产品,从而引起用户的关注和转化。

Generally speaking, most ordinary products based on these four steps, the shooting material is not need any worry, at least can shoot more than 300 pieces of content.
一般来说,再普通的产品基于这四步,拍摄素材是不需要任何担忧的,至少可以拍摄300条以上的内容。

Remember, every product point, user pain point, use of the product shot video, is a converter to move consumers.
记住,每一个产品的要点、用户的痛点、使用的产品拍摄的视频,都是打动消费者的转化器。

Through different angles to attract, stimulate users, and continuous output, output is king.
通过不同的角度来吸引、激发用户,且持续性的进行输出,输出才是王道。

Because there is output to have exposure, to have traffic, to really bring orders.
因为有输出才有曝光,才有流量,才能真正带来订单。

Three, the good account of the batch with goods
三、好物账号的批量带货思路

To be able to tap into such pain points, and the competitiveness of the product is small, to lay a good foundation for making money.
能挖掘这样的痛点产品,且竞争力又很小,为赚钱就奠定了一个好的基础。

But want to sell such small products in a short period of time, the best way is to use a good account for batch with goods.
但是想要在短时间内把这样的小产品卖爆,最好的方式就是用好物账号进行批量带货。

Multiple accounts are used to improve the operation success probability.
多账号操作,提升操作成功的几率。

 

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