27天小红书涨粉变现营第6期,手把手教你打造爆款笔记(3月新课)
27 Days Little Red Book Pink Rising and Realizing Camp Phase 6, Hand in Hand to Teach You to Create Popular Notes (New Course in March)
课程内容:
Course content:
课程大纲
Course Outline
先导课:普通人打造爆款小红书的10个底层逻辑
Pilot Course: 10 Basic Logic for Ordinary People to Create Popular Little Red Books
第1课定位赛道:选好赛道,确定个人IP方向
Lesson 1 Positioning the Track: Select the Track and Determine the Personal IP Direction
1.1读懂平台:平台算法&特性解读&流量结构
1.1 Understanding Platform: Platform Algorithms&Feature Interpretation&Traffic Structure
1.2黄金三角:帮你找到个人定位与内容赛道
1.2 Golden Triangle: Helping you find personal positioning and content tracks
1.3方向确定:接单号or广告号,如何选择?
1.3 Direction determination: How to choose an order number or advertising number?
配套学习小课:10个赛道学员的定位参考
Supporting learning lesson: positioning reference for 10 track participants
第2课创作前必备:从包装、选题到对标账号
Lesson 2 Pre-creation prerequisites: from packaging, topic selection, to benchmarking accounts
2.1账号包装:5步做出垂直明确的账号
2.1 Account packaging: 5 steps to create a vertically clear account
2.2爆款选题:源源不断的选题库灵感技巧
2.2 Popular topic selection: a continuous stream of topic selection library inspiration skills
2.3对标账号:找对标的隐藏正确姿势
2.3 Benchmarking Account: Find the correct posture for the concealment of the benchmark
配套学习小课:10大热门赛道的选题库建立方法
Supporting learning lessons: methods for establishing a topic selection database for the top 10 tracks
第3课文案写作:高赞文案与脚本创作方法
Lesson 3 Text Writing: Gao Zan's Writing and Script Creation Methods
3.1心动文案:一篇万赞文章是怎么写出来的?
3.1 Heartbeat Copywriting: How did a Wanzan article come out?
3.2脚本撰写:标准化模板,新手也能写出脚本
3.2 Scripting: Standardized templates allow novices to write scripts
3.3新手SOP:10分钟一篇的文案生产流程
3.3 Novice SOP: 10-minute copy production process
3.4商单内容:商业广告的创作指南
3.4 Commercial List Content: A Guide to Commercial Advertising Creation
配套学习小课:提高写作效率的技巧分享
Supporting Learning Lesson: Sharing Skills to Improve Writing Efficiency
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