实体店本地生活实战课，只讲干货不讲理论，只带实操不要概念-网创指引人

实体店本地生活实战课，只讲干货不讲理论，只带实操不要概念

The local life practice class of the physical store only focuses on dry goods, not theory, but only practice, not concept

课程介绍

Course introduction

专门针对以下需求

Specific to the following requirements

01拓客难，知道流量好但不会做

01 It's difficult to expand customers. I know that the traffic is good, but I won't do it

02达人一来有效果，达人走了没结果

02 The arrival of the talent has effect, but the departure of the talent has no effect

03第三方运营成本高，被牵着鼻子走

03 The third party has high operating costs and is led by the nose

04买过课程做了IP，视频火不火门店也没结果

04 I bought a course and made an IP, but the video was not as hot as the store, and there was no result

05方向不对努力白费

05 Wrong direction, wasted efforts

课程目录

Course catalogue

第一章

Chapter I

抖音来客产品简介

Product Profile of Tiktok Guests

第二章

Chapter II

商家入驻流程

Merchant settlement process

1.抖音来客功能

1. Tiktok function

2.入驻流程

2. Settlement process

B.流程总览

B. Process overview

4.资料准备

4. Data preparation

第三章

Chapter III

线上经营准备

Online business preparation

1.发布团购商品

1. Release group purchase products

2.为什么店铺装修和商品组货很重要

2. Why is it important to decorate the store and organize the goods

3.完善门店信息

3. Improve store information

4.门店信息管理

4. Store information management

5.门店装修

5. Store decoration

6.抖音号装修

6. Tiktok decoration

第四章

Chapter IV

如何推广带货

How to promote carrying goods

1.通过短视频推广团购商品

1. Promote group-buying products through short video

2.通过直播推广团购商品

2. Promote group purchases through live broadcast

3.直播产品工具

3. Live product tools

4.直播流程总览

4. Overview of live broadcast process

5.直播前期准备

5. Preparations for live broadcast

6.开播两种方式

6. Two modes of broadcasting

7.直播过程管理

7. Live broadcast process management

8.播后复盘管理

8. Post-play replay management

9.通过平台活动推广团购商品

9. Promote group-buying products through platform activities

10.流量拓展-巨量本地推怎么使用

10. Traffic expansion - how to use massive local promotion

11.达人合作

11. Talent cooperation

第五章

Chapter V

如何筛选服务商

How to filter service providers

适合行业

Suitable for industry

美业、美食、休闲娱乐、酒吧、KTV、休闲运动、足疗按摩、洗浴汗蒸、新奇体验、采摘/农家乐、手工DIY工坊、轰趴馆、素质拓展、游戏厅、健身、运动场馆、瑜伽舞蹈、茶馆、电影院、游玩景点、住宿、亲子

Beauty industry, food, leisure and entertainment, bar, KTV, leisure sports, foot massage, bath and sweat steaming, novelty experience, picking/farmhouse, manual DIY workshop, tummy hall, quality development, game hall, fitness, sports venues, yoga dance, teahouse, cinema, amusement spots, accommodation, parent-child

-学完收获-

-Harvest after learning-

学员可以学到

Learners can learn

01团购设计开通直接落地

01 Group purchase design opened and directly landed

02达人可以自己对接，找到优质达人不被割

02 The talent can connect with each other and find high-quality talent without being cut

03视频拍摄发布有模板直接套用

03 Video shooting and publishing have templates directly applied

04直播直接控制预算

04 Direct control budget of live broadcast