“日赚800美元不是梦!”、“月入6万刀!”……
"Making $800 a day is not a dream!", "earning $60000 a month!"
用ChatGPT赚钱的“门道儿”,各路博主似乎已经整明白了。
Bloggers seem to have understood the "way" of making money with ChatGPT.
在无数人还讨论着怎么去注册ChatGPT官网时,国内有人已经搭建起ChatGPT接口小程序或网页,通过付费提问获得利益;
While countless people are still discussing how to register the ChatGPT official website, some people in China have set up the ChatGPT interface applet or web page to obtain benefits through paying questions;
有人通过售卖注册教程、梯子(虚拟专用网络,能够帮助国内用户登上境外网站)和海外手机验证码打造新的生意;
Some people build new businesses by selling registration tutorials, ladders (virtual private networks, which can help domestic users access overseas websites) and overseas mobile phone verification codes;
有人则做起了中间商,帮接口小程序或网页拉新,赚取返利;
Some people act as middlemen to help interface applets or web pages pull new ones and earn rebates;
还有不少人,则将目光投向了直播间中,在平台监管还不够严格的窗口期,利用ChatGPT来引流变现。
Many others have turned their eyes to the live broadcast room, and used ChatGPT to drain cash during the window period when the platform supervision is not strict enough.
今天就给大家分享直播间背后的生意。
Today I will share with you the business behind the studio.
有的主播一天就能涨粉近万,或是将粉丝引流到自己的私域之中,涨粉变现千万+
Some anchors can raise nearly 10000 fans in one day, or they can channel fans into their own private domain and realize tens of millions of fans+
一、帮忙提问,超越99%的主播
1、 Help ask questions, more than 99% of anchors
抖音名字带有“ChatGPT”或者相关信息的账号已经超过了200个
Tiktok has more than 200 accounts with "ChatGPT" or related information
不少账号都显示已经开启了直播。
Many accounts show that the live broadcast has been started.
有问题打在公屏上,主播帮你询问ChatGPT,点点关注点点赞。
If you have a question, call it on the public screen, and the anchor will help you inquire about ChatGPT.
众多ChatGPT账号
Many ChatGPT accounts
每个直播间观众并不算多,但活跃度不低,几乎每个进入直播间的人都会打出自己的问题:
There are not many audiences in each studio, but the activity is not low. Almost everyone who enters the studio will ask their own questions:
“能不能告诉我明天彩票双色球买什么比较好?”
"Can you tell me what is better for tomorrow's lottery?"
“国足什么时候能进世界杯?”
"When will the National Football Association reach the World Cup?"
“方向盘上没有盲文,盲人应该怎么开车?”……
"There is no Braille on the steering wheel. How should blind people drive?"
问题千奇百怪。
There are many strange problems.
二、那么免费提问不赚钱,只是交个朋友吗?
2、 So free questions don't make money, just make friends?
当然不会那么简单,很多直播间并没有直接要求观众关注或是刷礼物,但主播都表示“优先帮榜前大哥询问/优先帮粉丝询问”,还有一些主播在直播间设立了门槛,表示“仅粉丝可以提问。”
Of course, it won't be that simple. Many live broadcast rooms don't directly ask the audience to pay attention or brush gifts, but the anchors all said "give priority to help the top brother ask questions/give priority to help the fans ask questions", and some anchors set a threshold in the live broadcast room, saying "only fans can ask questions."
一些直播间画面中还有更多的文字提示,表示“加入粉丝群/看主页地球号(微信号)可以获得资料”或是“榜前优先提问”等。
There are more text prompts in some live broadcast pictures, such as "join the fan group/see the homepage earth number (WeChat) to get information" or "ask questions first before the list".
这算不算变现呢?当然算
Is this a realization? Of course
三、下面还总结出了4种变现方式。
3、 The following also summarizes four realization methods.
1.直接通过直播挂小黄车购物链接变现。
1. Realize directly through the live broadcast of the small yellow cart shopping link.
在一些直播间中,同时上架了一款名为“AI智能机器人聊天”的产品。
In some live broadcast rooms, a product called "AI Intelligent Robot Chat" was also put on the shelf.
不仅有ChatGPT的功能,还可以进行AI绘画,售价98元,券后59元,这类型的产品开发成本很低
It not only has the function of ChatGPT, but also can carry out AI painting. The price is 98 yuan, and the price is 59 yuan after the voucher. The development cost of this type of product is very low
售卖聊天机器人的直播间和评论
Live rooms and comments for selling chat robots
2、通过信息差赚钱。
2. Make money through information gap.
引导观众“点点关注进粉丝群”或是“看看主页”,卖ChatGPT账号、梯子和国外手机验证码,己可以提供“远程注册服务”或者提供“梯子”,收费98元,并且“提供售后服务,账号登不了了我可以再帮你注册指导。”
Guide the audience to "pay attention to the fan group" or "look at the home page", sell ChatGPT account, ladder and foreign mobile phone verification code, and can provide "remote registration service" or "ladder" for a fee of 98 yuan, and "provide after-sales service, I can help you register again if the account is not registered."
实际上,ChatGPT目前注册是免费的,在一些网站上,国外手机验证码价格不到1元,实际的个人注册成本很低。
In fact, ChatGPT registration is free at present. On some websites, the price of foreign mobile phone verification code is less than 1 yuan, and the actual personal registration cost is very low.
在粉丝群售卖教程和ChatGPT镜像产品的主播
Anchor who sells tutorials and ChatGPT image products in fans
3、引流贩卖ChatGPT在国内的镜像产品,或者模仿ChatGPT的产品。
3. It is to channel and sell ChatGPT's image products in China, or imitate ChatGPT's products.
不少主播都会引导粉丝进入自己的群聊,或者添加自己的微信,在用户进入群聊和微信后,主播就会表示国外版本不稳定或者太麻烦,然后告诉用户“现在有国内版本的ChatGPT”,而这些平台和上文所说的机器人一样,基本是搭建接口,或者存在“挂羊头卖狗肉”的嫌疑。
Many anchors will guide fans into their own group chat or add their own WeChat. After users enter group chat and WeChat, the anchors will say that the foreign version is unstable or too troublesome, and then tell users that "there is a domestic version of ChatGPT". These platforms, like the robots mentioned above, are basically built interfaces, or there is a suspicion of "selling dog meat with sheep's head".
被主播引流到这些平台的用户会先有几次免费体验的次数,在免费尝试后,相关的平台或者小程序就会提示充值获得更多提问次数。一些主播还会表示“和客服报我名字能优惠”,通过用户充值获得20%—30%的提成返现。
Users who are attracted to these platforms by the anchor will first have several free experiences. After free attempts, the relevant platform or applet will prompt to recharge for more questions. Some anchors will also say that "I can get a discount with the customer service", and get 20% - 30% of the commission rebate through user recharging.
4、引流到私域后,通过其他渠道变现。
4. After being transferred to the private domain, it can be realized through other channels.
一在粉丝群或者微信号免费指导粉丝进行注册尝试,然后做起淘客或者微商的生意,在粉丝群发布含有返利的电商平台商品链接。
First, guide the fans to register for free in the fan group or WeChat, and then start the business of Taoke or WeChat, and publish the product link of e-commerce platform with rebate in the fan group.
一位ChatGPT主播在粉丝群分享起了优惠购物
A ChatGPT anchor shared preferential shopping among fans
“不赚钱交个朋友”,在更多时候是主播引流的手段,一方面能够降低直播间的观众的警惕,将他们引流到私域中进一步变现,另一方面,这也像是规避平台审核的一个手段,防止自己开设直播间和账号被平台关进“小黑屋”。
"Making friends without making money" is more often the means of the anchor's drainage. On the one hand, it can reduce the vigilance of the audience in the live broadcast room and drain them into the private domain for further realization. On the other hand, it is also like a means to avoid the platform's audit, to prevent their own live broadcast room and account from being locked into the "black room" by the platform.
四、chatpat,还能做多久?
4、 Chatpat, how long can it last?
其实啊,很多人都是借着这个热度蹭一段时间流量,抓住这一波短期流量风口和平台监管的空窗期,将流量进行快速变现,或者将流量沉淀后再进行变现,才是他们的主要目的。
In fact, many people are taking advantage of this enthusiasm to spend a period of time on the flow, seize this wave of short-term flow vents and the empty window period of platform supervision, and realize the flow quickly, or precipitate the flow and then realize it, which is their main purpose.
热度一过,他们也能继续去“蹭”其他流量,继续薅一波流量的羊毛——AI绘画流量起来时,就有商家做过一段时间在直播间帮观众生成AI绘画作品的生意。
Once the heat has passed, they can also continue to "mop up" other traffic and continue to collect the wool of a wave of traffic - when the AI painting traffic has risen, some businesses have done the business of generating AI painting works for the audience in the live broadcast room for a period of time.
对这些嗅觉灵敏的“从业者”而言,从来没有想过要将ChatGPT直播做成一门长久生意,热点背后的流量商机,才是他们的最终目的。
For these "practitioners" with sensitive sense of smell, they have never thought of making ChatGPT live broadcast a long-term business. The traffic opportunities behind the hot spots are their ultimate goal.
今天内容就分享到这里,希望能帮助大家!
Today's content is shared here. I hope it can help you!
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