小红书电商运营从入门到精通，开店篇+选品篇+笔记篇+剪辑篇+赛道篇+内容篇+私域篇

小红书电商运营从入门到精通，开店篇+选品篇+笔记篇+剪辑篇+赛道篇+内容篇+私域篇

Xiaohongshu e-commerce operation from entry to mastery, opening+selection+notes+editing+track+content+private domain

总课时33节

Total class hours 33

优势与红利

Advantages and dividends

1.为什么我们一定要做小红书？

1. Why do we have to make small red books?

开店篇

Opening a store

2.小红书开店流程

2. Xiaohongshu store opening process

3.小红书店铺的基础设置

3. Basic setting of Xiaohongshu store

4.小红书店铺产品上架流程

4. Xiaohongshu store product listing process

5.客服的聊天流程

5. Chat process of customer service

6.店铺营销工具的使用方法

6. Use of store marketing tools

7.小红书如何批量发货

7. How to deliver small red books in batches

选品篇

Selection

8.如何在淘宝上选品

8. How to select products on Taobao

9.如何抖店选品(一）

9. How to shake the store selection (I)

10.如何在抖店选品（二）

10. How to choose products in the shake shop (II)

11.如何多多选品（一）

11. How to select multiple products (I)

12.如何多多选品（二）

12. How to choose more products (II)

13：小红书如何选爆款（一）

13: How to choose the best version of Xiaohongshu (I)

14：小红书如何选爆款（二）

14: How to choose the best version of Xiaohongshu (II)

笔记篇

Notes

15.小红书如何养号

15. How to raise the number of Xiao Hongshu

16.小红书账号的打造

16. Creation of Xiaohongshu account

17.小红书笔记发布全流程

17. The whole process of Xiaohongshu notes release

18.小红书笔记运营流程

18. Operation process of Xiaohongshu Notes

19.小红书如何进行站内搬运

19. How to carry Xiaohongshu in the station

20.抖音上如何找素材？

20. How to find the material on Tiktok?

21.小红书笔记日常维护

21. Daily maintenance of Xiaohongshu notes

剪辑篇

Editing

22.剪辑课（一）

22. Editing lesson (I)

工具篇

Tools

至尊宝插件下载视频图（一)

Download video image of Zuobao plug-in (I)

23.剪辑课（二）

23. Editing lesson (2)

赛道篇

Track

24.什么是IP？

24. What is IP?

25.如何确定赛道找细分领域?

25. How to determine the track segment?

内容篇

Content

26.对标账号精细化运营

26. Refined operation of benchmarking account

27.ip如何精准选题？

27. How to select the topic accurately?

28.内容制作

28. Content production

29.整体复盘流程

29. Overall review process

30.帐号如何做商务变线

30. How to do business line change

私域篇

Private domain

31.私域变线——产品分布

31. Private domain line change - product distribution

32.私域变线——如何导流私域

32. Private domain line change - how to divert private domain

33.私域变线——私域运营

33. Private domain switching - private domain operation