一写就爆-小红书文案课：带你玩转小红收爆文写作（45节课）

课程目录

Course catalogue

1_1、结构优化，逻辑清晰.mp4

1_ 1. Optimized structure and clear logic.mp4

1.1、先导课：选题的重要性.mp4

1.1 Pilot lesson: importance of topic selection. mp4

1_1、用产品思维做账号.mp4

1_ 1. Make an account with product thinking. mp4

1_311、基础文案写作原则——口语化.mp4

1_ 311. Basic copywriting principles - colloquialism. mp4

1511、用户定位.mp4

1511. User Location.mp4

2.2、产品卖点的挖掘.mp4

2.2 Mining of product selling points.mp4

2_2、开篇节奏，完播重点.mp4

2_ 2. Opening rhythm, key points after playing.mp4

2_221、知识都视链.mp4

2_ 221. Knowledge chain. mp4

2_312、基础文案写作原则——不完美主义.mp4

2_ 312. Principles of basic copywriting - perfectionism. mp4

2_512、场景设计.mp4

2_ 512. Scene Design.mp4

3_3、账号差异化.mp4

3_ 3. Account differentiation. mp4

3_3、字数精简，少说废话.mp4

3_ 3. Reduce the number of words and talk less nonsense. mp4

3_222、内容价值.mp4

3_ 222. Content value.mp4

3_313、6个钩子思维.mp4

3_ 313. 6 hook thinking. mp4

3_513、价值体现.mp4

3_ 513. Value Embodiment.mp4

4.4、内容垂直.mp4

4.4. Content Vertical.mp4

44、语言钩子，优化完播.mp4

44. Language hook, optimize the completion of play.mp4

4.32、3个黄金文案结构.mp4

4.32. Three golden copywriting structure.mp4

4.223、选题决定流量上限.mp4

4.223. Topic selection determines the upper limit of traffic. mp4

4514、痛点挖掘.mp4

4514. Pain spot digging.mp4

55、讲好故事，成功一半.mp4

55. Tell a good story, half the success. mp4

5_5、细分赛道.mp4

5_ 5. Subdivision track.mp4

5_231、流量选题蹈热门.mp4

5_ 231. Traffic topics are popular. mp4

5_515、颠覆理论.mp4

5_ 515. Subversion theory.mp4

6.6、超级符号，树立人设.mp4

6.6. Supersymbols, setting up human settings.mp4

66、性价比.mp4

66. Cost performance.mp4

6232、深度选题，做涨粉.mp4

6232. In-depth topic selection and powder raising.mp4

6_516、蹈热门.mp4

6_ 516. Popular Dance.mp4

77、漏斗理论.mp4

77. Funnel theory.mp4

7_7、有效互动，提高数据.mp4

7_ 7. Effectively interact and improve data.mp4

7233、个人ip，立人设.mp4

7233. Personal IP, personal settings.mp4

7_517、对比.mp4

7_ 517. Comparison. mp4

8_8、短视频是消耗品.mp4

8_ 8. Short video is consumable. mp4

8_234、转化选题，做变现.mp4

8_ 234. Converting topics and making cash.mp4

8_518、诱饵设计.mp4

8_ 518. Bait Design.mp4

9.24、选题来源.mp4

9.24 Source of topics. mp4

9_52、情绪化标题的拿捏.mp4

9_ 52. Emotional Heading. mp4

10-25、选题素材库的搭建.mp4

10-25. Construction of topic selection material library. mp4

10_53、标题字词的推敲.mp4

10_ 53. Deliberation of title words.mp4

11_224主题专一，主旨明确.mp4

11_ 224 Special theme, clear theme. mp4

12225匕首思维，以小见大.mp4

12225 Dagger thinking, see the big from the small. mp4

13_226人无我有，人有我优.mp4

13_ 226 No, I have, I have. mp4

14227用户需求痛点的挖掘.mp4

14227 Mining pain points of user demand.mp4